Photo Credit: Getty Images
Photographer: Amy Sussman
NEW YORK – FEBRUARY 09: (L-R) Jerseylicious and The Glam Fairy’s Briella Calafiore, designer Katie Gallagher and Pam Wardle with Church & Dwight Co. and Batiste Dry Shampoo pose backstage at Katie Gallagher Fall 2012 Fashion Show.
This year Batiste Dry Shampoo was the behind the scenes glam secret to the Katie Gallagher showcase at New York’s Fashion Week. As their official sponsor, the models were styled to perfection with their hair looking nothing short of FABULOSITY thanks to the miracle behind Batiste.
It is specially formulated to banish dull, oily roots and transform them into a revitalized voluminous look ready to be styled as desired. And it’s extremely easy to apply! All you have to do is spray your favorite can of Batiste Dy Shampoo onto your hair, massage in with your fingertips, brush it out, and voila! In just a few short minutes you’re hair is given an ultra boost (probably even more perfect than a freshly washed mane). This valuable formula is designed to absorb grease, dirt, and especially common during this busy week—product build-up. Honestly, how can you not keep this little concoction on hand? It’s an effortlessly instant fix to almost any hair crisis allowing you to re-shape and transform your locks JUST the way you like it!
Unveiling themselves in two luxurious scents, you can choose to indulge in either the “Original” which is a fresh, light scent or “Blush” which is a harmonious blend of red hibiscus, tuberose, peony, lily, and amber wood.
I got to try the Blush Batiste Dry Shampoo and let me tell you just how incredible it is. This is the first time I’ve tried a dry shampoo (I know, it took me awhile) but now I’m fully on board. I think this will soon become a beauty addiction for me and definitely will hold permanent residence in my beauty bag! I think my hair looks even better after using the dry shampoo than it does freshly washed and it definitely styles better. I definitely recommend anyone giving this product a try.
Below check out some exclusive backstage pics from the Katie Gallagher Fashion Show at New York’s Fashion week—and the models styled of course with Batiste!
Some great video footage of all the action below!